Lion Brand Yarn

I did not realize Lion Brand Yarn was around for that long. It is the oldest producer of yarn in the U.S.

Lion Brand Yarns has a rich history dating back to 1878 when it was founded in the United States. Here are some key points:

  1. Founding and Generations: A group of notions and dry goods salesmen, including the great-great-grandfather of the current CEO, Reuben Blumenthal, established the company.
  2. The Blumenthal family has maintained ownership across five generations.
  3. During the 1930s, under the leadership of Isidor Blumenthal, Lion Brand imported yarns from Europe to supplement production in the U.S.
  4. Isidor’s son, Joseph Blumenthal, and his three sons played significant roles in running the company.
  5. Leadership and Growth: David Blumenthal, currently Chairman of the Board of Directors, joined Lion Brand in 1969.
  6. The company expanded its product offerings and became a prominent name in the yarn industry.
  7. By 2005, Lion Brand was privately held with estimated annual sales of $100 million.
  8. Vanna White Collaboration: In 1992, Vanna White, known for her role on Wheel of Fortune, revealed her love for crocheting during an interview.
  9. David Blumenthal sent White a package of Lion Brand Yarn, leading to a long-lasting partnership.
  10. Lion Brand introduced the popular yarn line called “Vanna’s Choice”, with a portion of proceeds benefiting St. Jude Children’s Research Hospital.

Lion Brand Yarns continues to inspire crafters worldwide with its quality yarns and commitment to creativity! πŸ§ΆπŸŒŸ1234

Projects I have made with Lion Brand Yarn:

Easy Slouchy Hat (

Solomon Knot Mobius Scarf (

Shawl (

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